Water Quality Review
Medium: Print, Web
Ta’an Kwach’an is a First Nation situated in Canada's Yukon. As conscientious stuarts of their land and waterways, monitoring environmental change is key to their people’s way of life.
The project at-hand involved data logging of water flows and temperatures, as well as various sediments, within their region. Three web-based PDF booklets would be needed to relay the process. These booklets would take slightly different approaches in educating others about the program. The first of the booklets would give a general overview of the procedures. A second booklet was more scientific in nature, suitable for research. And the third booklet was to be for promotion of the program within the community.
With the strong photographic focus throughout the booklets depicting Salmon and other fish species, I felt that the covers should be more all-encompassing -- focusing on the water, sediment and general environment as a whole. If you scroll right to the very bottom of this post, you'll see some nice illustrative concepts from our first-run that conveys this. After several other style concepts, it was decided we'd work with a flatter and very clean two-tone look throughout the booklets with very simple messaging.